Barcelona’s rising sensation, Lamine Yamal, will reportedly stop giving out free autographs after striking a lucrative deal with a specialist merchandising company.
According to reports from Mundo Deportivo, the 18-year-old winger has already halted autograph sessions with fans outside the club’s Ciutat Esportiva training ground.
The reason, sources say, is tied to an ongoing commercial agreement that will see his signed items sold exclusively online.
Yamal, who has quickly become one of Europe’s most sought-after young players, is said to be finalising terms with a website that specialises in selling authentic sports memorabilia.
The unnamed platform will handle the sale of Lamine Yamal autographs, including signed boots, shirts, and other exclusive items.
Moreover, insiders reveal that the teenager’s management team advised him to stop signing for supporters in public to maintain the exclusivity and market value of his signature.
“He has been told by those managing his advertising contracts to stop signing autographs,” Mundo Deportivo reported.
The agreement marks a shift in how the young forward engages with fans.
In the past, Yamal frequently stopped to interact with supporters after training sessions, signing shirts and taking photos.
However, with this deal in motion, those free moments are likely to become a thing of the past.
Furthermore, reports suggest that the move is part of a broader marketing strategy designed to control supply and demand for Yamal’s autographed products.
The fewer items he signs casually, the higher the value of the limited merchandise available through the official platform.
While some supporters have expressed disappointment online, others view the decision as a natural step for a player of Yamal’s growing stature.
Meanwhile, anyone looking to own a signed piece of Lamine Yamal memorabilia will soon have to purchase it through the designated website once the partnership is officially announced.
